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If you are an entrepreneur...

  • seeking brand clarity, strategy, and design services

  • looking to free up time by outsourcing the mundane yet significant tasks


you've come to the right place!


Who said you have to do it alone?

Promoting grace in a culture that often just says hustle.

Let's bring your

brand to life,  together 

We specialize in:

  • Brand Clarity & Strategy

  • Creative Design

  • Social Media Scheduling

  • Virtual Assistance

Let's dothe thing...



Grab your BGNP merch

Shop the newly released merch collection today!

Take a look  around...

Wed Design  · Strategy Sessions  · Social Media Mgmt.  · Podcast Services  · See All

meet the founder & ceo

Kayleon Dortch-Elliott

Wife. Mom. Brand Strategist. Designer. Author. Speaker.


Prior to launching, I worked as an administrative assistant intern for a consulting firm based in Maryland. That experience affirmed my passion for individual consulting, virtual assistance, and creative expression. As the CEO of By Grace Not Perfection LLC, I am dedicated to moving entrepreneurs from idea to implementation and helping them build brands without the burnout.


Kayleon is absolutely AMAZING! I gave Kayleon my vision and she executed perfectly! Kayleon is high level professional that I strongly recommend. I look forward to working on my next project with Kayleon!


Anitra Clawson-Jeter

CEO, Heri Curves

Service: Web Design



Join us in

The Brand Collective

The Brand Collective with BGNP is a Facebook Group for entrepreneurs and small business owners seeking authentic community, collaborative opportunities, networking, and insight on branding from the inside out!

Read the latest  blog

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3 Ways to Make Your Website Work for You